Greg Martinelli
Sales Training from someone who has done it, taught it and coached it for 25 years. He's spent the last 24 years with a large Ag based company developing sales teams that focused on the feed and grain business for both national & international markets.
Price range
- $4,000 - $5,500
Expert
- Agriculture
- Employee Retention / Hiring
- Generational Issues
- Motivation
- Sales
- Teamwork/Teambuilding
Experience
- Agriculture
- Sales
Career
- 32 Years
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About
Greg Martinelli works with companies to create a coaching environment so they can dramatically increase sales productivity, profits and ultimately dominate their market.
Greg spent the last 24 years with a large Ag based company developing sales teams across the Midwest that focused on the feed and grain business for both national & international markets. High engagement and high productivity was the focus of those teams, which led to higher profits and increased market share for the businesses he worked in.
As a speaker, sales coach and sales trainer, Greg brings his deep understanding of the sales process to help Sales Professionals develop a deeper understanding of where they fit in the marketplace and establish a deeper connection to their target market. Attracting, training and retaining a more engaged, profitable sales team has been a major focus area. With the onset of the Baby Boomers retiring and the Millennial generation moving into leadership roles, this megatrend is becoming critical for companies to manage.
Greg brings his enthusiasm and well-developed sense of humor to engage & involve audiences in his presentations to make learning fun and stick with them after it’s over.
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Video Clips
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Topics
PRICE RESISTANCE
Sales teams and sales managers continue to struggle with selling value versus staying competitively priced in the marketplace. With margins getting ever tighter, learn how to manage and overcome the primary complaint from your customers, “Your price is too high!”
This program is perfect for:
- Salesperson
- Sales Managers
- Customer Service Reps
The audience will leave with:
- The 4 steps to go through every time you meet price resistance
- The 4 critical components of keeping the conversation positive
- How to understand what your customer really wants
MARKETING YOUR BRAND TO THE GENERATIONAL SHIFT
While the debate over which is better TV, radio or print media raged, an aging population of farmers and agribusiness buyers gave way to a new generation. Agribusiness is at a unique moment in time. Traditional marketing is still needed for part of their audience, and new methods for the next generation of buyers. This shift in agribusiness means you need a shift in your marketing efforts to maintain brand strength.
Baby Boomers are currently at 30% of the population and decreasing and Millennials are at 45% and increasing. Yet, Gen-X is often lost in the shuffle, due to the size. However, they have their own unique requirements for marketing to reach them. In this session, we discover how to mix all three generations of our Ag customers with all three generations in our workforce.
Audience outcomes:
· Marketing to the right generational buyer in Ag- seed, feed and grain.
· Do’s and Don’ts from a generational aspect.
· Your sales team as part of your marketing efforts.
· The combination of three generations within your marketing department and three generations in your customer base. How do we all get along and build a brand?
· Learn the power of content marketing across all generations
SILOS IN AGRI-BUSINESS
his program is perfect for:
- Everyone in a company
- It’s a program designed to discuss how departments work in their own silos and don’t reach out to work with their teammates in other departments.
The audience will leave with:
- Motivation to tear down the silos that divide companies.
- The desire to achieve more through leveraging all members of the team and departments in the company.
- The understanding that business is difficult enough without the added stress that silos bring to a company
SEGMENT YOUR WAY TO SUCCESS
This program is perfect for:
- Senior Sales & Marketing managers
- Sales Managers
- Sales Professionals
The audience will leave with:
- Clear understanding of how customer segmentation will increase sales productivity, drive more sales and focus the sales & marketing team towards success
- Sales Professionals will learn the skills of how to go out right after the presentation and apply the lessons to become more efficient in their role
- Learn how to get out of the trap of “Being everything to Everyone”
– The success I had in my own sales territory and the success I have seen in those sales professionals I have led all had the common thread of a very clear customer segmentation mindset.CREATE A COACHING ENVIRONMENT WITH YOUR TEAM TODAY
This program is perfect for:
- Sales Managers
- Training & Development Managers
- Any manager that wants to create a coaching environment within their team or organization
The audience will leave with:
- Understand the importance of how to incorporate a Coaching Environment in their team or company
- Takeaways they can implement immediately
- Understand the Millennial employee a little better and how to connect & retain them
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Testimonials
1 person has recommended this speaker
“Everything went really well and Greg Martinelli was fantastic! Easy process from start to finish and affordable too which helped.”